strategic surveying in the global marketplace and the role of vitality measures

This is a two part discussion question that needs a response. The response needs to be a paragraph or more long, in addition there needs to be a response to Crystal Edwards response; a paragraph long too.

Question 1. Based on Chapter 9, discuss two to four (2-4) strategies to use surveys to help a global business, especially regarding ethical behavior, labor relations, and work conditions. provide link given.

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Crystal Edwards -respond to Crystal’s response

“any given survey effort, survey programs are intended to produce change. Perhaps more progressive systems are designed to promote the discipline of change management, of listening and responding to important constituents and feedback about organizational performance.”

Some strategies to use surveys to help a global business is to use an employee survey in order to measure employee opinions, engagement, etc. This will help with understanding where your employees currently are in their mindset and how they feel about the company according to where the company thinks they are or where they want to be.

Another strategy to using surveys is for customer purposes. Customer surveys can help for customer follow-ups or to learn more about your customer demographics. Follow-up surveys will give you insight on how the staff and business is doing for the customer and their experiences. Demographics customer surveys will help you learn more about your customer base and it will give you insight on how to tailor your business better to its customers. Whether it is about their income levels, preferences, living areas, race, etc.……

Question 2. Share a current event article with the class that relates to the concepts covered in this week’s reading. Write a brief summary, and explain why you felt the article was relevant. Provide link given.

Crystal Edwards – respond to Crystal’s response…

This article goes over the food service markey demands based on global surveys. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment evaluation. The report also identifies and analyses the emerging trends along with major drivers, challenges and opportunities in the Global Food Service Market plus also highlights market entry strategies for various companies across the globe.

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